By Andrew Mulenga
When it was released early this year The Nut Job, an animated film that tells the story of a mischievous squirrel named Surly who stumbles upon a nut store and plans to raid it in a bank robbery-like heist, it did not come with the hype that the likes of other films in its category such as Rio 2 and The Lego Movie did.
It did not even earn as much at the box office, while online sources reported that Rio 2 earned around US $500 million and The Lego Movie just over $460 million, The Nut Job earned a worldwide total in excess of $85 million, although comparatively low the figure is double the production costs and on that basis, one might argue the film is a success.
Anyway, set in a fictional town that looks like something out of 1950s America, the exceptionally entertaining cartoon takes us on an intense rollercoaster ride and the lead character’s escapades are engulfed in outrageous humour making the film a gem that children might repeatedly.
However, the most interesting part of this film, well at least from this seat, is the end credits. The words “In Association with Ministry of Culture, Sports and Tourism of the Republic of Korean Small and Medium Business Administration” slide up the screen along with a host of other private companies from.