By
Andrew Mulenga
There
seems to be something happening among a handful of artists on the Zambian art
scene. An all-female, revolution-like conscious movement albeit one without a
transcribed manifesto. Working separately two young artists have taken it upon
themselves to defend their femininity by questioning what they observe as
force-fed, western standards of beauty.
Status Quo, 2016, collage by Nukwase Tembo |
Through
their work, Nukwase Tembo and Mulenga Mulenga, 28 and 29 years-old respectively
are championing an interrogation of generally accepted notions of
attractiveness, a campaign that they hope will remind Zambian, and by
extension, African women to regain confidence in their unsullied beauty. A
beauty they believe, whose aesthetic has been hijacked as it is now dictated by
the modelling industry and mass media.
Both
Lusaka-based artists recently had their work selected for the finals of the 2016 Barclays
L'Atelier, one of Africa’s most prestigious art competitions that targets
visual artists aged 21 to 35. It is Tembo’s piece entitled Status Quo that got her nominated, whereas Mulenga had a double
entry with her works entitled Self-portrait
and Possessed by disguise
respectively.
“My
work is addressing the status quo that the majority of black women follow in
order for us to fit into the standards of beauty that have been set for us. We
have been taught to disregard many things that make us who we are -- beautiful
black women -- and have instead taken up the Eurocentric idea of what beauty
should be. I feel that this has contributed to the escalating amount of
self-hate that is being practiced by the black race,” explains Tembo.
The
focal point of her piece is a slender catwalk model strutting on stage in front
of an audience, but what is peculiar about her is the fact that while she is
black, she appears to have removed her head, carrying it in one hand replacing
it with a sniggering white one, the audience too – individually cut characters
from magazines – also appears all white.
Tembo’s
image subtly camouflages several issues, on the one hand it can be read as a
critique of the international fashion and modelling industries along with their
consumers and audiences that often demand certain skin, body, and racial types
and on the other hand it can also be interpreted as a parody of predominantly
Eurocentric social behaviours that have steadily been globalized through mass
media.
Just
like Tembo, Mulenga argues that her current body of work questions and
investigates female identity and heritage in post-colonial Zambia while
exploring her personal interactions with social aesthetics. Her work Possessed by disguise addresses similar issues
as that of Tembo’s. It is a mixed media painting that depicts a masked figure
as its main focal point and the character has actual hair extensions
meticulously woven into the canvas. With this work Mulenga alludes to notions
of lost identity and a devotion to superficial beauty.
Possessed by disguise, 2016 mixed media by Mulenga Mulenga |
“The
worst form of deception is that of self, black women should reclaim their
identity. This work portrays masks and wigs as metaphors for the deception of
cultural identity. Black hair is camouflaged in the Zambian society today,”
argues Mulenga. “By trying to fit in with mainstream western society, three
quarters of (Zambian) women are covered in hair extensions. We have become
shadows of a forgotten culture without valuing our rich history of hair grooming”
She
says she draws inspiration from her personal experience as an African woman
with natural hair, living in a society which castigates its own identity and is
influenced by predominantly Euro-Americans and Asian standards of beauty.
“I’m
questioning what makes us black women forgo nurturing our hair to build an
archive of identity and yet go on exposing ourselves to synthetic and western styled
hair. How can I wear my black curly hair
and be accepted as a modern and informed woman without being entangled by wigs?
What happened to narratives of black hair nurturing and patterns,” she
explains.
Her
painting entitled Self Portrait
directly addresses these observations. It features a young lady with a 1970s
style afro with a comb sticking out of it, the hair is in fact real human hair
collected by the artist, hanging from the subject’s hand are, synthetic hair
extensions. The piece continues the conversation that encourages the rejection
of synthetic and human hair extensions, the woman in the painting can be
regarded as someone discarding these wigs opting for her own natural hair.
Mulenga clearly thought outside the box on this work and shares its production
process.
Self portrait, 2016 mixed media by Mulenga Mulenga |
“I
talked to the owner of a hair salon to keep the hair that they cut from the
women who visit; the process began in August 2015. To me the material (black
hair) is playing an important role, I ask what it means to be carriers of this
hair. I am interested in the history that it holds. My research on this topic
is still going on, this work is just the beginning of many more to come,”
explains Mulenga.
Mulenga
and Tembo both raise very interesting arguments as they question generally
accepted standards of beauty among African women and in broader terms question
the issue of cultural hegemony, the philosophical concept that argues that a
culture, with an authoritarian standing, can exert disproportionate influence manipulating
how other cultures ought to behave, what they are supposed to consume, what
they are supposed to believe, how they are supposed to run their economies and
how they are supposed to govern themselves.
Both
skin bleaching and hair modification remains popular among African women, who
may not fully be aware that they support a multi-million dollar industry. In
fact in 2015a popular Afrocentric beauty magazine Madam Noir reported that Africa was the prime market for Indian
hair and was estimated to be worth $6 billion a year and rising. However, as
much as the blame of influence with regards the straight hair look is heaped on
Euro-America, much of the human hair supplied as extensions does not come from
Europe or the United States. Perhaps the ever popular Brazilian and Indian soap
operas that are household names in Zambia may have a role in the influence to a
certain degree.
A
brief visit around Lusaka’s Northmead market, one of the Zambian capitals most
popular beauty bazaars featuring dozens of small hair salons will reveal that
Peruvian, Brazilian and Indian hair are the most prized hair extensions. A 12
inch ball of 100% Indian Virgin Remy hair for instance can cost up to K1, 500
(one thousand five hundred kwacha) and depending on the hairstyle, trendy
Lusaka ladies are known to splurge on up to three balls per head, which can
amount to K4, 500 (four thousand five hundred kwacha), just over US$ 400 and
way over the Zambian general workers’ (category one) minimum wage for
receptionists and clerks which is about K1, 100 (one thousand one hundred).
Notwithstanding, many within this workers category are known to don these
expensive wigs which also raises concerns as to whether there is now a culture
in Zambia that encourages ladies to live beyond their means in order to either
keep up appearances, boost self-esteem or indeed look attractive to the
opposite sex. Nevertheless the issue of why ladies prefer to wear hair that
once belonged to someone else without batting an eyelid over whom the hair was
extracted from is perhaps a debate for the hair salons and one that must
perhaps be avoided a male writer commenting from a comfortable point of
ignorance.
All
the same it would be exciting if Tembo and Mulenga could perhaps collaborate
and work on a full scale exhibition with more works that argue their worthy
cause.